About the application
The web application allows the user to quickly and easily extract demographic, land use and income data for any area in South Africa. Using multiple enhanced, up-to-date datasets (including building-based structures, new developments, population, demographics, densification and more) the application enables the user to perform analysis in support of business intelligence.
Available data products
Currently the following datasets are available. A full detailed report, covering any area in South Africa, is provided for each of these data products.
Site planning and selection
Predict potential revenue
Predict the potential revenue on an existing or future site. Identify similar locations that indicate potentially high return on investment.
Reduced risk
Location intelligence in support of site selection is becoming increasingly important to identify potentially risky sites as well as the reasons why these sites might fail.
Site influence analysis
Analyse the impact of new developments
Analyse the mutual impact of new developments on competing businesses and their client base.
Identify areas shared with other businesses
Identify areas that are shared between businesses to inform decision-making regarding marketing, future developments and upgrades.
Geomarketing
Reach more relevant audiences
Identify the location and profile of a potential target market in terms of demographics, income and spending habits to focus strategies in support of marketing and business expansion.
Reduced risk of failure
Apply the advantage provided by locational intelligence to reduce the risk of failure.
What is new
Protecting customer information and data
We, at GeoTerraImage, are dedicated to protecting our client’s information as well as our data.
As of Jan 1 2021, we recommend not using Google Chrome when using this web application.
We instead recommend using FireFox, Microsoft Edge or Safari.
More detail: Google Chrome is a very good and secure browser. This issue only effects WMS and WFS services, as a result these features have been limited on Google Chrome.
This does not mean that Google Chrome is not a secure browser, we highly recommend using Chrome for other tasks. We hope that the issue will be resolved soon.
New developments and activities
In May 2019 GeoTerraImage announced the latest release of the New Developments dataset. This product indecates to the user of changes to the environment whether it be to land use, road infrastructure etc.
Company account management
In February 2019, the tools used by the company administrator were improved to better manage and monitor users and their usage. This includes permission to manage and if necessary, deny access to users of the ArcGIS or QGIS plugins.
To access the administrative tools, the user should select Account Management.
Select by boundary
In January 2019 a feature was added to select sites based on official boundaries such as EA’s, SAL’s and Main Places.
Site influence analysis tool
In October 2018 this tool was introduced to identify areas shared between businesses and support informed decision-making regarding marketing, future developments and upgrades.